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17th April, 2025

Toy markets get an Easter boost



Families with young children are planning to spend Ft 5,000-10,000 on average on toys in the Easter holiday period, according to a survey by toy retailer Regio Játékkereskedelmi.

The poll found that 69% of parents planned to buy toys for the holiday, with only sweets proving more popular, cited by 81% of respondents.

Lego sets and creative toys topped the list, accounting for 40% of planned purchases, followed by board games, stuffed animals and colouring books.

Outdoor products are also in high demand as Easter marks a seasonal turning point in the sales of garden toys and sports equipment, the retailer said.

The results are based on responses from 3,000 parents with children under 14.

Sources regularly consulted, with abbreviations used in text: Népszabadság (N); Magyar Hírlap (MH); Világgazdaság (VG); Napi Gazdaság (NG); Magyar Nemzet (MN); Népszava (Nsz); Kossuth Rádió news (KR); nightly TV news (TV).

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