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28th March, 2018

IKEA slashes home delivery prices

IKEA will cut in half its home delivery prices for customers living more than 50km from Budapest from April 1, the furniture and home decoration chain announced on Tuesday.

IKEA established six categories for home delivery prices depending on distance, in a range of Ft 4,999-34,990.
The retailer charges an additional Ft 3,000 for delivery of products ordered online.

IKEA launched online sales this year. By the middle of February some 1,000 online purchases were made with an average size of Ft 150,000, the chain said a few days ago.

IKEA is aiming to expand its online sales this year to 4% of total revenues, which amounted to Ft 54 billion in 2017, spokeswoman Eszter Varga-Nagy said earlier.

Sources regularly consulted, with abbreviations used in text: Népszabadság (N); Magyar Hírlap (MH); Világgazdaság (VG); Napi Gazdaság (NG); Magyar Nemzet (MN); Népszava (Nsz); Kossuth Rádió news (KR); nightly TV news (TV).

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